Solutions SourceMedia - Lead Generation

Microsites what's this?

A Microsite is a mini-website with content from archives, repositories, and from our Custom Publishing unit. Microsites are hosted for a minimum of 12 months and are accompanied by a full marketing package to drive traffic to a registration page, which must be completed in order for users to access the Web site. Our unique microsite program includes a three-step brand awareness study – pre, mid and post-launch. The metrics from the study provide direction for the development and optimization of your Microsite. What are the Benefits?

The Microsite is a long term marketing opportunity to help establish a strong and personal relationship with our readers.


The Landing Pad	Back to top

Our Landing Pad solution is the perfect complement to any marketing campaign. The Landing Pad includes a custom link from a Web site banner or an eMail newsletter banner on your custom marketing Web site with six templated web pages. Easily modify your Landing Pad every month as the creative for your banner ads changes so that the two products are always reconciled. Purchase this service along with a banner advertisement campaign for a minimum of three months.

Benefits

Sponsor our strong editorial content or we can develop unique content with a more focused message.
Maximum brand exposure with logo placement on all marketing material used to drive traffic to the microsite.
The three-tier brand awareness study provides an important research element, making this our most complete marketing program.
The Landing Pad program gives you a website with one objective – supporting your marketing campaign.

The Financial Services Oracle

The Landing Pad

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