| Marketing Solutions
Loading...
Loading...
SourceMedia Marketing Solutions
The resources and creativity of an agency. The reach and market expertise of a media leader. From lead generation to custom content and more, SourceMedia Marketing Solutions provides fully integrated programs that deliver.
As markets evolve and economic conditions change, you can rely on SourceMedia to provide relevant, timely insights on financial services marketing. We’ve been covering these markets for 176 years.
Marketing to the interrelated communities that comprise financial services presents unique challenges. That’s why you need a marketing partner that understands your market as well as you do. One that backs this intimate knowledge with unparalleled capabilities to develop high-impact, highly substantive, content-rich programs that move the needle.
We work closely with leading brands to help them develop fully integrated programs that deliver marketing results. From digital to print, thought leadership to demand generation, market research to events, SourceMedia is your go-to source for financial services marketing success.
SourceMedia Marketing Solutions provides the comprehensive marketing services to engage and connect with senior financial services decision makers. With research-driven strategies; richer, more relevant content; and multi-channel marketing programs employing best practices, SourceMedia is the source for integrated marketing success at companies ranging from TD Ameritrade and Wells Fargo to Genworth, Oracle and AT&T.
Whether it's syndicated research, sponsored surveys or custom research programs, SourceMedia provides you the insights you need on markets, products and customer needs.
Tap into the industry's leading media brands and our editors' deep expertise to develop content marketing assets that enhance your websites and mobile apps, and drive social media engagement.
Grow your pipeline with highly qualified leads through content-driven, multi-channel, integrated campaigns.
Leverage our database of more than 2 million industry-specific decision makers to drive robust, highly targeted lead gen and customer acquisition programs.
SourceMedia can help you create executive roundtables, expositions and custom events ? or leverage our own ? to drive face-to-face engagement, generate leads and increase thought leadership.
We deliver high-quality training, continuing education and peer-interaction opportunities to executives and companies in financial and professional services.
From informing and educating Registered Investment Advisors…to developing actionable content to drive executive-level engagement around risk analytics…to building leadership as the premier enterprise mobility solution in banking and insurance…brands that need to get their big jobs done rely on the go-to source – SourceMedia Marketing Solutions.
For strategic and creative customized to meet your needs and objectives, go to SourceMedia. For proven expertise to deliver results across financial services sectors, go to SourceMedia. With unmatched access to highly qualified audiences of decision makers – and with unparalleled marketing and creative capabilities, from digital to social to content to database to print, SourceMedia Marketing Solutions is the go-to resource.
 |
InsightResearch-based insights are at the core of SourceMedia’s solutions – insights about markets, products, customer needs and, most of all, your opportunities. Via syndicated, sponsored or custom research, we’ll help you uncover the strategic opportunities you need to develop rich, relevant content and more deeply connect with your target audiences. |
 |
Strategy/Content PlatformThe insights gleaned in research inform the strategies that drive rich, relevant concept development. We’ll work together with you to develop the strategic platform that will help you connect deeply with your target audiences – successfully building brand and driving demand. |
 |
Plans & TacticsSourceMedia connects all the dots to efficiently exceed objectives and expectations. We’ll work with you to identify the most effective channels to reach your audiences – and then help you develop the approach and the content to deliver against your objectives. |
 |
ExecutionCount on proactive and deeply dedicated project management from start to finish. We provide the dedicated support, service and responsiveness required to ensure you meet your objectives to spec, on time and on budget. |
 |
MeasurementSourceMedia’s programs are driven by metrics and research that enable optimization and ensure effectiveness. Working in close collaboration with your team, we will develop a plan to help you measure, demonstrate and optimize the impact of your program against the key performance indicators (KPI) that matter most to you – and to generate the greatest ROI. |
© 2012 SourceMedia, Inc. All Rights Reserved. SourceMedia is an Investcorp company. Use, duplication, or sale of this service, or data contained herein, except as described in the Subscription Agreement, is strictly prohibited.
